The Boss Babe Blog
Build your career without sacrificing your life.
Many people have tried to find success on Fiverr, and have failed. They see these "Fiverr Super Sellers", and they get the bright idea that they will reach that level of success overnight. In reality, it just isn't so. You see, Fiverr is a freelance platform. Essentially, you are running your own business. Obviously, not everyone is cut out to run their own business, in much the same way that some people just aren't meant to be doctors, and others just don't have the right skills to be a hairstylist. Anyone can call themselves a freelance writer, but it takes a special kind of person to be a successful freelance writer. Now, in all honesty, if you compare the amount of success that I've attained on the Fiverr platform to that of a Fiverr Super Seller, you might not be all that impressed. However, if you spend just a few minutes in the dark depths of the 'buyer request' section of the site, you'll probably come to the conclusion that I'm not doing all that bad either. In my opinion, I'm doing pretty well for someone like me that puts such a small amount of time into the site. Just like in any other business, you get back what you put in. So, how do you build up an impressive profile on the popular website?
1. Grammar has NEVER been more important!
I have seen it too many times. A seller has a great idea for a piece, but no one messages them from the buyer request page. Why? Maybe because the quality of their English was comparable to that of a 2nd grade student. It's a bit harsh to say, but it's the truth. When you are marketing yourself as a writer, you need to be able to write properly. It's not all about the content, at first glance it's more about the way you deliver the content. Likewise, if you are trying to sell a video editing service, but the video you use to market your service is poorly fashioned, you probably aren't going to get that many orders. This is really a matter of common sense when you think about it, but you would be amazed how many individuals choose to forego the entire "thinking" process.
2. Be a nice person, ALWAYS!
Your buyers are going to be on high alert for any attitude you might allow to seep through. Remember, this is not face-to-face conversation, this is not even over-the-phone conversation (if it is you are actually violating Fiverr policy), this is written conversation. These are online messages. Unless you are using a ton of emojis in your e-mails (which, in my opinion, is not very professional), then you must keep in mind that the person(s) you are communicating with cannot read your emotions. They simply read what you write. Professionalism is usually the best way to go, but even professionalism can come across as cold or distant. You don't have to necessarily be friends with your clients, in fact I would advise against that, but being nice is very good for your business.
For example: someone asked me to write a best man speech for them to read at a wedding they would soon be attending. They sent me some pretty terrible ideas as to what they would like to talk about in the speech, so I let them know (politely) that they might want to reconsider. Professionally, if I had written what they requested and turned it in on time, I could call it a job well done. However, I took it a step further and decided to save them the embarrassment they would have to face at the ceremony if I had used their original ideas.
So, remember, always try to do the right thing when you are doing business.
3. Use shameless self-promotion on social media to your advantage.
So, you have a Facebook account. You have a Twitter account. You have a Tumblr account. You have a... must I go on? The point is, you probably have more social media than you can keep up with at the moment, and followers from more countries than you care to count. Why can't you do some self-promoting on these sites? I'm definitely not encouraging you to bombard your followers with a ton of spam-like promotional messages, that's actually counter-productive. I AM, however, encouraging you to tweet a little update on your work day, or maybe instagram a picture of your latest project. It gets people interested in your work. Even if they don't need your services, they might know someone who does. Word of mouth is one of the most surefire ways to build up a clientele. Another DON'T for social media would be creating an account specifically for your business. While this is useful in some ways, I find it to be repetitive and boring as well. First of all, time management is one of the most important skills to have in the freelance business, and if you really start to crunch the numbers, you might realize that you are putting more time into these "special" accounts than they are actually worth. Especially, when your personal account would work just as well. A business account is more than likely just going to attract business people, and business people are usually apt to do their own writing. So how is that earning you any new buyers? Now, if you are weary about making your personal account public, then I understand why you would create a new account. You just need to take into consideration your specific situation. You know what's best for you.
These are just a few of the tips that I would give to anyone who aspires to become a successful freelance writer on Fiverr, or any other platform for that matter. Brush up on your skills before you try to market your services, be nice to everyone you encounter, and do a little bit of self-promotion on social media, but don't go overboard. If you follow these three steps you should be well on your way to forming a very successful business.